Learn more about conversion settings from Google Ads Help. Disabling non-duplicate conversion events can decrease ad tracking accuracy and efficiency. If you need to disable duplicated conversion tracking events from your Google Ads account, then make sure you disable only the duplicated tracking events. When you set up custom tracking, you can disable duplicated conversion tracking events from your Google Ads account. Duplicated conversion tracking can cause inaccurate report data and problems with ad optimization. If you set up custom tracking on top of an existing conversion tracking configuration, then your store might have duplicated conversion tracking events. If you're using Shopify's Google channel, then the channel automatically adds conversion tracking events to your Google Ads account during setup. For example, with Google Ads conversion tracking set up, you can see which one of your Google Ads advertisements generates the most sales on your online store.īefore setting up custom Google conversion tracking through edits to the theme code or through a third-party app, make sure you don't already have conversion tracking events set up in your Google Ads account. You can use Google Ads conversion tracking to track actions that people take on your website after clicking one of your ads.
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